Instapaper, Pocket, and One Thing Well

I'm a little late on this, but with the semi-recent announcement that Marco Arment has sold a controlling share in Instapaper to Betawork, I've been doing some thinking lately about why I've stuck with the app over the last year.

I became an Instapaper user not long after I bought my first iOS device (an iPhone 3GS in 2009). I was living and working in DC at the time, and Instapaper was a natural fit for my Metro commute. I've used the app for more than three years now, and I'll admit that it's fallen a bit behind the curve in featuers and update frequency.

At the same time, Pocket has become a popular alternative. With its larger, VC-backed staff, Pocket has been able to iterate on its product and add new features with regularity. Marco stated in his blog post announcing the sale that he chose Betaworks because it has the resources and the drive to take Instapaper forward in the way he envisions. I'm really excited to see where the app goes, and given Betaworks's track record, I'm confident that it's in good hands.

Still, I've tried Pocket a number of times, especially as Instapaper has become less current. Still, I always go back to Instapaper within a couple of days. The reason is that additional features and new designs are less important to me than the ability of the app to do its most important function exceptionally well.

Instapaper and Pocket are both at their core read-it-later apps. By this measure, Instapaper is still far and away the better app, because it's reading mode is significantly stronger. The font choices are better, the pagination function is great, and the chrome is kept to a minimum. Pocket, for all of its features, still hasn't cracked this simple nut, and while the app is broader, it is also not as deep.

The value of doing one thing very well is so often overlooked. It's also what often separates a good product from a great one. I'm very excited about what the future holds for Instapaper, and I'm definitely going to stick around for its next generation. The app has earned that kind of loyalty.

Ron Johnson, J.C. Penney, and An Appetite for Risk

Ron Johnson successfully drove away the people who had been filling J.C. Penney's coffers for the last several decades. I do not believe for a second that this was an accident. This was his plan. This was his strategy in action. Unfortunately, the second part of the plan - replace them with younger, wealthier customers with better taste and a higher willingness to pay - didn't happen, at least not in the timeframe he needed to keep his job.

Read More
Comment

Douglas Adams on Nerds

I think a nerd is a person who uses the telephone to talk to other people about telephones. And a computer nerd therefore is somebody who uses a computer in order to use a computer.
— Douglas Adams

Apple's Podcasts Update - What Really Matters

Earlier this week, Apple released a major update to its Podcasts app for iOS. As a fanatical podcast listener, I've tried nearly every major client available for iPhone and iPad, and had settled on Instacast, a remarkable app that combines a strong feature set, good design sense, and a robust syncing backend. I generally like to use the default (or near-default) option when given the chance, especially in the case of Apple, as it usually features deeper integration with the hardware and the operating system - integration which often yields unique benefits to the end user. However, Apple's Podcasts app has simply not been up to snuff, thanks to some questionable design choices, performance issues, and a poorly considered interface.

Fortunately, Podcasts 1.2 addresses the majority of these issues. Much attention has been devoted to Apple's decision to back away from the more skeuomorphic elements of the app, such as the reel-to-reel tape player and tapedeck-like buttons. I think the more important development, however, is the introduction of a sensible navigation hierarchy, which was lacking in previous iterations.

Although I've never bought into the notion of Apple as an image-centric company, I do think that Podcasts as it was represented a triumph of form over function, which runs counter Apple's usually clean fusion of both. The new update rectifies this imbalance. That's what really matters, not whether or not we have a reel-to-reel tapedeck embedded in the app. I'm going to give it another shot as my primary podcast application. I recommend you do as well.